CAMRA’s mission is to act as the champion of the consumer in relation to the UK and European drinks industry.

It aims to:

• Maintain consumers' rights.
• Promote quality, choice and value for money.
• Support the public house as a focus for community life.
• Campaign for greater appreciation of traditional beers, ciders and perries as part of national heritage and culture.

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CAMRA also sees a need to promote and protect some quality bottled beers that are not bottle conditioned, as survivors of certain styles, or as interesting beers in their own right.

Is your local pub supporting "LocAle" ? If not, why not ask them if they would like to.

‘LocAle' was set up to encourage pubs to stock at least one locally-produced real ale with the aim to improve the local economy and knowledge for pub goers about which beers are brewed locally.